Ben Casnocha, author of "My Start Up Life" has some great tips on networking and why its critical to business success.
Networking 101
1. Know yourself - What is your pitch? What unique skills, perspective, knowledge do you bring to the table?
2. Set goals - Develop a network before you need one
3. Do research - If you are about to reach out to someone know who they are and where your skills match with theirs
4. Develop a platform - Write a blog. Then you can ask questions like "I would like to do an article about you"
Networking 202
1. The "what you know" is important - While who you know is critical, its important to establish value to continue these relationships
2. Weak ties vs. strong ties - both are important
3. Maintenance - This one I like the most
a. e-mail newsletter - once a month
b. send some "touch base" snail mail
c. send articles to people
d. make introductions - a couple a week
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1 comment:
Glad you found them helpful, JP!
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